The Lloyds Bank - National Business Awards UK 2017

13th November 2018


The Duke of York New Entrepreneur of the Year

What service or product have you launched that has made you the successful entrepreneur you have become over the last 18 months?

Are you an inspiring and visionary leader whose compelling idea has translated into financial success?

Has your business strategy created value for your investors?

The New Entrepreneur of the Year award celebrates the potential that exists within leaders of the UK’s most promising start-ups and new SMEs. Focusing on the market opportunity identified, the model to capitalise on it, and how it has been executed within the first 18 months of trading, judges will look at how initial targets and KPIs have been exceeded, the vision for growth, innovation and the founder’s understanding of key challenges, customers and the competitive landscape. Open to any first business founder that has been trading for 18 months or less on 1st April 2018, this Award recognises those demonstrating the entrepreneurial aptitude, commercial acumen, vision, ambition and drive to build a successful enterprise.

Core criteria Proportion of overall score

Growth 15%
Innovation 15% 
Staff Engagement 15%
Customer Service 15% 
Leadership 15%
Ethics 15% 
Financial performance 10% 

Judges will be looking for:

  • Your personal story, career and any notable additional information. What would people say makes you an exceptional entrepreneur?
  • Evidence of the market opportunity you identified, your model to capitalise on it, and how it differentiates you from your competitors
  • Details about the key innovations you have introduced, or developed, that have created uniqueness and competitive advantage for your business - and the impact on the wider industry if applicable.
  • Evidence of your growth and how you have achieved your key milestones over the last 18 months. Include case studies and top line data.
  • Details about your leadership philosophy and how it has driven improvement in performance over the last 18 months.
  • A description of the processes or programmes that you have put in place to engage your employees in successfully delivering your strategy or vision, or that has empowered them to create growth or improve efficiency. Briefly explain the processes you have put in place to embed a culture of innovation.
  • The plan you have in place to sustain your growth and ongoing financial success.
  • Top line revenue and net profit figure for the current year, previous year and prediction for the next year of trading.

Previous winners

Maria and Sara Trechman, Well&Truly - THE DUKE OF YORK NEW ENTREPRENEUR OF THE YEAR 2017

"Well and Truly produce great tasting snacks using natural ingredients that are much better for you than traditional ones, lower fat, gluten free, fewer calories and they taste delicious.

From a stand still they are already in Whole Foods, Ocado, WH Smith and 1000 Tesco stores, they particularly impressed the panel with how well their concept had been thought through and then executed. Their relentless drive for innovation has culminated in an outstanding product and a deserving winner."


Celebrating the potential that exists within leaders of the UK’s most promising start-ups. We focus on the market opportunity identified, the model to capitalise on it, and how it has been executed within the first 18 months of trading.


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London stock

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Awards supplement provided by The Times

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The Grichan Partnership

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Charities Aid Foundation

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