THE BLACKBERRY CUSTOMER FOCUS AWARD FOR SMALL BUSINESS

Company type:
Public or Private Sector

Company size:
Less than 250 employees

Criteria:

This Award will go to the organisation with less than 250 employees that can best demonstrate that it truly has the customer at the heart of its business and deploys and manages its resources to continuously improve its performance standards to ensure it most effectively meets the needs of its entire customer base.

 
Please see a list of sample questions below:

- Describe how your company values drive your organisation’s customer satisfaction strategy

- Describe how all levels of staff are engaged in the customer focus strategy and how their skills are developed, measured and maintained, to ensure that performance standards are maintained at a level that sustains competitive advantage.

- Explain the method and frequency of the customer satisfaction measurement processes and how the results are used to improve customer service levels.

- List the most effective customer management innovations introduced over the past 2 years. Explain why they were introduced and the competitive advantage their introduction has achieved.

- What is your customer churn in % Terms? How does this compare to the industry or sector average?
 

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