The rise of 24-hour customer service #NBACustFocus07 Apr 2016
It has been reported that frustrated customers are hanging up on premium-rate helplines and turning to social media as their first port of call when making complaints — however almost a quarter of all customer queries on Twitter don’t receive any response*.
Are you an organisation that provides good customer service via Twitter?
If so, why not tweet us @businessawards using #NBACustFocus to discover how engaged you really are with your customers over social media, ranked according to Klout. Take a look at our Leaderboard to compare yourselves with those who regularly are celebrated for their social media customer service.
To begin, the National Business Awards team have nominated a few companies that they’ve had positive interactions with over Twitter. We’ll be updating the list weekly so please keep checking back every Thursday morning to see where you sit against the rest.
Being recognised as a business that is truly customer focused can be a real asset. Especially if that recognition is from the UK's number-one, cross-industry business Awards programme. So if a commitment to your customers is driving your business forward, why not enter the Customer Focus Award.
* according to a mystery shopping report, Twystery, from BDRC Continental